Executive Engagement Experts

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1996-2003, Innovating Marketing. Measureable Results

  • From 1996 2003 - the management team decided to take the innovative step to seek projects independently in the financial services and technology industries in order to gain strategic corporate experience and insight:
    • Kate joins Communicopia, Fund Library, GT Global, AIM Funds, Basis 100 working in markets within Canada, USA, UK and Dubai, heading up global strategies; brand, marketing and advertising campaigns, M&A comunications, PR, Product launches and conferences
    • Yvette joins Scotiabank, Fidelity Investments, LCBO, BBDO Direct, Cossette and Cundari, where she built her knowledge within corporate national companies delivering on financial services marketing initiatives delivering on consumer segmented campaigns.
    • Kate and Yvette continue to partner on various freelance initiatives